Investment Round · 2026 Paying customers

01 Vision

The SaaSpocalypse is here.
We're causing it.

Right now, businesses have two bad choices: rent rigid software that doesn't quite fit, or pay millions for a custom build that takes years. Handrail delivers fully custom, enterprise-grade software for a fraction of the traditional cost and time. The platform is live, serving paying customers, and ready to scale.

25yrs

Engineering pedigree

$20M

Target investment

36mo

Proposed growth plan

Live

Revenue-generating business

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02 The Problem

Software should fit the business. Right now, the business has to fit the software.

Most companies are trapped between off-the-shelf tools that almost work and custom projects that take too long and cost too much.

01

Small changes cost a fortune.

A simple tweak to a dashboard can trigger a six-month delay and a six-figure bill from traditional developers.

02

Nothing talks to each other.

HR, inventory, and sales all live in different systems that don't connect.

03

Workarounds become the rule.

Employees spend their days doing manual data entry just to make the software work.

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03 The Solution

AI writes code fast.
But AI can't run a business.

AI makes writing code incredibly cheap, but an AI bot can't manage a company's security, server hosting, or legal compliance. That is the gap between a cool tech demo and a product a Fortune 500 company will actually buy.

Demo: generate code

Fast and cheap

vs.

Reality: deliver the product

Secure · hosted · supported

A

Pure AI builds fragile toys.

They can sprint to a prototype, but they do not own uptime, customer data, audits, or what happens when the system breaks.

B

Legacy agencies build slowly.

They reduce risk by adding people, meetings, and months. The result is expensive software that is hard to change by launch day.

C

Handrail is the bridge.

The old paradigm was "Cheap, Fast, Good: Choose 2." Handrail breaks that paradigm. Now, you get all three.

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04 How It Works

We treat custom software
like a monthly utility.

A scoped initial build brings the system into use. A recurring subscription keeps it hosted, supported, and improving, with real engineers responsible for delivery.

→

We don't reinvent the wheel.

Shared platform capabilities give every build a head start. The initial build fee covers the customer's agreed scope, integrations, and launch.

→

The subscription keeps it evolving.

AI helps deliver ongoing changes within the plan's allowances. Separate systems and substantial additional work are scoped and priced separately.

→

Engineers own delivery.

Real engineers review the code, test it, and deploy it securely.

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05 Product Proof

Handrail serves paying customers today.

Customers can see what is being built, what has shipped, and what it costs. Field teams get mobile access, leaders get a clear record, and the system keeps improving after launch.

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06 Market

The spend is already there.
The buyer just wants it to fit.

Enterprise SaaS is an established budget. Handrail competes for that spend by delivering custom workflows around the systems businesses already use, then operating and improving them through a recurring subscription.

Existing enterprise application SaaS market

$218.5B

Worldwide revenue · 2024

16.7% year-over-year growth

Gartner · 2024 SaaS market report ↗
Published May 27, 2025

01 · Who we target

Multi-location businesses with fragmented systems

02 · The first paid workflow

Inventory, reporting, approvals, and data integration

03 · How the account expands

More user capacity, service add-ons, and separate systems

The market figure provides industry context. Handrail targets a subset through the buyer focus and expansion strategy shown here.

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07 Business Model

Predictable,
recurring revenue.

Customers pay for an initial build, then a subscription to run and improve it. They own their data; Hitcents retains software IP under the service agreement.

01 · Initial build

Build the first system.

$120K+Enterprise starting fee

A fixed fee for agreed scope, integrations, and launch. Build fees are separate from recurring revenue. Subscriptions start under agreed production-readiness terms.

02 · Bundled subscription

Keep it improving.

$15K+/ month · Enterprise base

Hosting, support, 500 users, and 40 engineering hours per month, with defined allowances for changes, AI, and infrastructure. Added capacity and overages are priced separately.

Enterprise reference pricing · one shared system

Base capacity

Up to 500 users

$15K monthly

$180K annual

→

More users

Up to 1,000 users

$20K monthly

$240K annual

→

Broader adoption

Up to 2,500 users

$27.5K monthly

$330K annual

→

Further expansion

Higher capacity, add-ons, or separate systems

Scoped to need

Custom pricing

Reference offer, subject to scope and signed terms. Annual amounts are monthly fees × 12, including bundled services; build fees, variable overages, and taxes are excluded. Standard subscription term: 12 months.

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08 Defensibility

Big tech sells tools.
We sell a finished result.

Giant AI companies want to sell automated tools to millions of developers. They do not want to manage a client's servers, handle their security audits, or answer the phone when a system breaks. We do.

→

We take the hard part.

Customers do not want another tool to manage. They want a working system that someone owns.

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We answer for the result.

We take on the delivery risk, support the release, and stay accountable after launch.

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We handle real operations.

Security, mobile access, old systems, training, and support are part of the job. We do not leave them to the customer.

	AI Speed	Human Review	Custom Delivery	Hardware / Mobile	Compliance
Handrail	●	●	●	●	●
SAP / Oracle / Workday	○	●	○	○	●
GitHub Copilot / Replit	●	○	●	○	○
Traditional dev agencies	○	●	●	○	○
In-house dev teams	○	●	●	○	○

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09 Team

Built by people who have
shipped for 25 years.

Handrail was built inside Hitcents, a 25-year software firm. The platform is already supported by people who know how to build, launch, and maintain serious business software.

Founding leadership

Clinton Mills, CEO — **Clinton Mills** CEO

Josh Huddy, Head of Product — **Josh Huddy** Head of Product

Robert Camp, Head of Infrastructure — **Robert Camp** Head of Infrastructure

Track record · sample sectors

ERP Software

Gaming

Networking & Hardware

E Commerce

01

Proven operations.

Testing, deployment, and engineering support already exist.

02

Proposed company structure.

A standalone Handrail company, with IP, customer contracts, and Hitcents engineering arrangements to be finalized at financing.

03

Live product. Paying customers.

The investment expands sales, delivery capacity, and the platform behind every customer.

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10 Trajectory

Paying customers today.
Enterprise scale next.

Proposed 36-month plan: turn early sales into a repeatable enterprise business. The illustrative case targets 60 live accounts averaging $20K per month, with sales and delivery hiring paced to signed work and account economics.

Months 0–6

Make delivery repeatable.

Build the sales and implementation teams. Measure sales cycles, launch times, and service costs on paying accounts.

By month 12

Target 10 live accounts.

Turn initial wins into references and repeatable implementations. At $20K monthly per account: $2.4M annualized.

By month 24

Target 30 live accounts.

Expand direct sales and partner referrals as delivery capacity grows. At the same monthly rate: $7.2M annualized.

By month 36

Target 60 live accounts.

Scale the model across enterprise customers. Track renewals, delivery margins, and expansion before accelerating spend.

60

Live account target · Month 36

Total active, billing enterprise accounts after churn; unsigned pipeline is excluded.

$20K

Assumed monthly fee / account

Reference subscription economics, including bundled engineering and operations.

$14.4M

Annual recurring fees · Target

60 accounts × $20,000 monthly × 12. Excludes initial build fees and variable overages.

Illustrative targets from funding close, not current results or contracted backlog. Annualized fees are the exit run rate, not revenue earned during the year. At the same pricing, 30 live accounts yield $7.2M; 90 yield $21.6M. Sales conversion, launch timing, retention, and service costs determine the outcome.

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11 The Ask

Raising $20M
to scale enterprise delivery.

Handrail is live and serving paying customers. This investment builds the sales reach, implementation capacity, and platform operations to turn that foundation into a repeatable enterprise business.

Target raise: $20M · Investment round · Structure and valuation open for discussion

Use of funds

Proposed allocation · 36-month growth plan

Sales & Market Expansion

$8M

40% · Enterprise sales · partnerships · marketing

Engineering & Delivery

$6M

30% · Platform development · implementations · support

Infrastructure & Security

$3M

15% · Reliability · cloud capacity · security reviews

Reserve & Working Capital

$3M

15% · Enterprise sales cycles · legal · contingency

Paying customers → Repeatable delivery → 60-account target

Planning allocation: $17M for growth + $3M reserve. Hiring and spend are staged against signed work, delivery capacity, and renewals.

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12 The Challenge

Give us one broken workflow.
Watch Handrail build it live.

Pick a painful workflow from a portfolio company: approvals, reporting, field operations, onboarding, compliance, or the spreadsheet that should have died years ago. We will scope it in the room and show how quickly it can become real software.

Product is live Fast build proof Paid build + recurring service

partnerships@hitcents.com

A Hitcents company · Bowling Green, KY

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The SaaSpocalypse is here. We're causing it.